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British pronunciation of 

effective

view main entry for effective adjective  /ɪˈfektɪv/
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derived word

effectiveness

  noun [uncountable]
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This is the British English pronunciation of effective.

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conlang

… a language for human communication which has been invented and has not developed naturally

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spogs

spectacles; boiled sweets, candy; soft aniseed-flavoured jelly sweets coated with blue and pink sugar sprinkles

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