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British pronunciation of 

digerati

view main entry for digerati noun  /ˌdɪdʒəˈrɑːti/
British English pronunciation: digerati
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sharewashing

a marketing strategy which deceives people by trying to suggest that a business is motivated by principles of sharing rather than conventional profits

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Open Dictionary

textable

open/agreeable/able to be communicated with via text

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