definition of pop-up
a temporary shop, restaurant, cinema etc., sometimes in a surprising location
The key to any good pop-up is a sense of unpredictability and theatre.
also used as an adjective
It's by far the biggest and best-known example of an exciting trend in cinema-going, and one that offers a refreshing alternative to the blandness of the multiplex: the pop-up cinema.| But though pop-up dining has come to the UK late, it's come with a vengeance.
Submitted from United Kingdom on 28/03/2012 15:45:00