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addaword.gifdefinition of advertainment

noun
a form of communication, e.g. (music) video or short film, which combines advertising and entertainment and whose aim is to endorse a brand or company
Call them advertainment, branded content or brand clips, commercials vignettes that are packaged like mini-movies and barely mention the advertiser’s name are a fast-growing trend.
Submitted from United Kingdom on 23/05/2013 09:41:00
Definition of advertainment from the Open Dictionary – a public resource hosted by Macmillan English Dictionary Online

pre-cation

a paid holiday given to a new employee before they start their job

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