brand - definition and synonyms

verb [transitive] 

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present tense
present participlebranding
past tensebranded
past participlebranded
  1. 1
    to describe someone or something as a bad person or thing, especially when they do not deserve this
    brand someone/something (as) something:

    The men were branded liars by the judge.

    I don’t want to be branded as a rebel.

  2. 2
    to burn a mark onto the skin of an animal such as a cow, to show who owns it