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lexical priming - definition and synonyms

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noun [uncountable] linguistics  /ˌleksɪk(ə)l ˈpraɪmɪŋ /
  1. the theory of lexical priming suggests that each time a word or phrase is heard or read, it occurs along with other words (its collocates). This leads you to expect it to appear in a similar context or with the same grammar in the future, and this ‘priminginfluences the way you use the word or phrase in your own speech and writing.
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a way of doing business that involves recruiting large numbers of people who work for themselves using the company's platform, as used by companies such as Uber, Deliveroo and the like

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