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digital touch point - definition and synonyms

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noun
  1. From our crowdsourced Open Dictionary
    marketing jargon for a way of contacting customers via the Internet. Examples include microsites, surveys, apps and emails.
    The public's love affair with the app has prompted huge investment from large companies seeking another digital touch point with customers.
    Submitted from United States on 20/05/2011 15:16:00

ruburb

an area in the countryside where there are both housing developments and farms, and many people travel to work in nearby cities

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troll factory

a company that pays its employees to write online comments in favour or against somebody or something posing as ordinary Internet users

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