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digital touch point - definition and synonyms

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noun
  1. From our crowdsourced Open Dictionary
    marketing jargon for a way of contacting customers via the Internet. Examples include microsites, surveys, apps and emails.

    The public's love affair with the app has prompted huge investment from large companies seeking another digital touch point with customers.

    Submitted from United States on 20/05/2011

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… a language for human communication which has been invented and has not developed naturally

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spectacles; boiled sweets, candy; soft aniseed-flavoured jelly sweets coated with blue and pink sugar sprinkles

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