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advertecture - definition and synonyms

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noun
  1. From our crowdsourced Open Dictionary
    the use of enormous advertising material that covers a large part of a building in a public place
    At the northern end of Times Square there's a huge wraparound example of what's called advertecture. The Barclays Capital Building has a 50 foot wraparound LED screen that used to flash Lehman Brothers name in green writing.
    Submitted from United Kingdom on 17/04/2013

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