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clickthrough - definition and synonyms

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noun     clickthrough pronunciation in American English
Word Forms
  1. 1
    [countable] computing an advertisement on a website that you click on in order to move to another page or website
  2. 2
    [countable/uncountable] computing the process of clicking on an advertisement on a website in order to move to another page or website
  3. 3
    [uncountable] business a way of measuring how effective an Internet advertisement is, based on the number of times someone goes from the advertisement to the advertiser’s website


to manipulate someone psychologically so that they begin to question their own perceptions and memories

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Open Dictionary

Dunning-Kruger effect

the phenomenon by which an incompetent person is too incompetent to understand his own incompetence

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